Collection Press Release

Serendipity Offers a “New” Soft Traditional Look

DATE: October 2007
PR Contact (NJ): Stacy Senior Allan 800 223 0704 x 111
PR Contact (NJ): Sabeen Khan 800 223 0704 x 134
PR Contact (AZ): Debra Fedasiuk 480 694 7597

Newark, NJ – What’s on the horizon in home décor? The current trend is toward a “new” traditional look that’s cleaner and simpler, with a fresh color palette. This style emerges in “Serendipity,” the newest collections of wallpaper, printed and woven fabrics from Thibaut. Serendipity is a surprising and delightful ensemble of traditional English style designs with a lighthearted feel. Delicate touches of watercolor, embroidery, and texture give the patterns a clean, stylish look.

Shrewsbury,” a traditional Jacobean pattern inspired by an antique document, has been re-created with a playful, casual watercolor technique. The design is featured on a crisp yellow background with accents of raspberry, aqua, white and grass green, and appears on a linen and cotton blend fabric that has a textured appearance. “Brunswick,” based on an historic Provencal pattern, is a stippled paisley leaf design rejuvenated with lighter pinks, yellows and blues.

Bridgewater Damask,” a bold medallion pattern, has a soft strie with an opaque overprint that takes on a Swedish look with its simple yet elegant features. The updated damask comes in gentle shades of sky blue, yellow and aqua as well as a chic combination of metallic on teal. The fabric is printed on a heavy cotton basketweave that helps give the design extra texture. With a more whimsical approach, birds and birdcages take center stage in “Tweety,” an imaginative decoupage of cut pieces from aged bonds. Festive, saturated colors appear on a luscious tangerine background, as well as a deep pool blue ground.

Lavender,” a modern take on a traditional floral, features tossed sprigs of lavender and stylized outlines of blue bells, harmoniously arranged in an open layout. In “Westfield,” watercolored leaves, flowers, and strawberries take on a fanciful, exotic look. Tiny dragonflies, bees, butterflies, and ladybugs flutter amid the vines. “Providence,” a re-creation of an Art Nouveau document, presents abstract flowers, animals, birdcages and birds in a fantasy garden. The design has simple, broad strokes of color, vibrant accents and subtle shadows, and appears on grass green, raspberry, and chocolate grounds.

Vining flowers with embroidered detail unfurl and stretch upward in “Mendham.” The design has clean lines and simplistic shapes. “Queen Anne’s Lace,” a more delicate pattern, has sprigs of countryside wildflowers illustrated in a hand-embroidered fashion. Printed and woven companion fabrics complimenting the above designs can be found in Thibaut’s “SerendipityPrints and Woven Collections. These and other Thibaut collections are available through interior designers and fine decorating stores. Visit www.thibautdesign.com to see patterns and room shots, and to obtain the names of local dealers. You can also call 800-223-0704 for more information.

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Founded in 1886, Thibaut is the oldest continuously operating wallpaper company in the United States. Known for its exceptional and unique designs, the company distinguishes itself from its competitors with inspiring color palettes, fresh interpretations of classic designs, and exclusive artwork created by an in-house design team. Design styles range from historic reproductions, toile, and chinoiserie to tropical and novelty patterns. Designers and consumers have been attracted to the firm’s creative designs that “push the envelope,” their exclusive print fabrics, new woven fabric lines, and their market-tested products that help inspire people to decorate. For more information about Thibaut, visit the company’s web site at www.thibautdesign.com.